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In honor of Independence Day here in the US, I provide some thoughts on independence in our industry. Why people like me are walking away from the agency model. Why Independent voices are valuable in in-house marketing and creative organizations. And why we may be entering an era when Independent practitioners are becoming a more important force within our industry. Plus a little announcement about a change at SAND and a self-serving 20-second sales pitch at the end. Happy Independence Day to all.