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		<title>The Clienting Podcast</title>
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		<description>Imagine if clients could get inside the heads of creative people. And impact the creative process for the better. The Clienting Podcast gives anyone who hires creative people tips and insights gleaned from three decades of working in the creative services industry. We help clients understand the rules of creative engagement and give them the tools to strengthen their relationship with creative service firms and make the work better.</description>
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		<copyright>© 2023 SAND</copyright>
		<itunes:subtitle>Imagine if clients could get inside the heads of creative people. And impact the creative process for the better.</itunes:subtitle>
		<itunes:author>Grant Sanders</itunes:author>
		<itunes:type>episodic</itunes:type>
		<itunes:summary>Imagine if clients could get inside the heads of creative people. And impact the creative process for the better. The Clienting Podcast gives anyone who hires creative people tips and insights gleaned from three decades of working in the creative services industry. We help clients understand the rules of creative engagement and give them the tools to strengthen their relationship with creative service firms and make the work better.</itunes:summary>
		<itunes:owner>
			<itunes:name>Grant Sanders</itunes:name>
			<itunes:email>grant@sand.agency</itunes:email>
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		<itunes:explicit>false</itunes:explicit>
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		<podcast:locked owner="grant@sand.agency">yes</podcast:locked>
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<item>
	<title>91. Is Advertising Dead?</title>
	<link>https://www.client-ing.com/podcast/91-is-advertising-dead/</link>
	<pubDate>Wed, 01 May 2024 19:19:34 +0000</pubDate>
	<dc:creator><![CDATA[Grant Sanders]]></dc:creator>
	<guid isPermaLink="false">https://www.client-ing.com/?post_type=podcast&#038;p=477</guid>
	<description><![CDATA[I ran across an interesting discussion on the Fishbowl app this week prompted by the above question. The answer? Maybe it is. Maybe it&#8217;s changed. Maybe it&#8217;s just sleeping. Hmmm?]]></description>
	<itunes:subtitle><![CDATA[I ran across an interesting discussion on the Fishbowl app this week prompted by the above question. The answer? Maybe it is. Maybe it&#8217;s changed. Maybe it&#8217;s just sleeping. Hmmm?]]></itunes:subtitle>
	<content:encoded><![CDATA[I ran across an interesting discussion on the Fishbowl app this week prompted by the above question. The answer? Maybe it is. Maybe it&#8217;s changed. Maybe it&#8217;s just sleeping. Hmmm?]]></content:encoded>
	<enclosure url="https://www.client-ing.com/podcast-download/477/91-is-advertising-dead.mp3" length="16854122" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[I ran across an interesting discussion on the Fishbowl app this week prompted by the above question. The answer? Maybe it is. Maybe it&#8217;s changed. Maybe it&#8217;s just sleeping. Hmmm?]]></itunes:summary>
	<itunes:image href="https://www.client-ing.com/wp-content/uploads/2024/05/Screenshot-2024-05-01-at-3.16.21 PM.png"></itunes:image>
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		<title>91. Is Advertising Dead?</title>
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	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>17:33</itunes:duration>
	<itunes:author><![CDATA[Grant Sanders]]></itunes:author>	<googleplay:image href="https://www.client-ing.com/wp-content/uploads/2024/05/Screenshot-2024-05-01-at-3.16.21 PM.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
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<item>
	<title>90. The SAND Studio Workshops</title>
	<link>https://www.client-ing.com/podcast/90-the-sand-studio-workshops/</link>
	<pubDate>Thu, 18 Apr 2024 01:22:35 +0000</pubDate>
	<dc:creator><![CDATA[Grant Sanders]]></dc:creator>
	<guid isPermaLink="false">https://www.client-ing.com/?post_type=podcast&#038;p=473</guid>
	<description><![CDATA[This podcast is a cleverly packaged ad for a SAND studio consultative service: The SAND Studio Workshops. I promise I will only do these kinds of podcasts once every 90 episodes. Here&#8217;s the rundown of the workshops I offer. I&#8217;ve done a few of these and the reviews are glowing. Let&#8217;s talk about your needs&#8230; <a class="more-link" href="https://www.client-ing.com/podcast/90-the-sand-studio-workshops/">Continue reading <span class="screen-reader-text">90. The SAND Studio Workshops</span></a>]]></description>
	<itunes:subtitle><![CDATA[This podcast is a cleverly packaged ad for a SAND studio consultative service: The SAND Studio Workshops. I promise I will only do these kinds of podcasts once every 90 episodes. Here&#8217;s the rundown of the workshops I offer. I&#8217;ve done a few of]]></itunes:subtitle>
	<content:encoded><![CDATA[This podcast is a cleverly packaged ad for a SAND studio consultative service: The SAND Studio Workshops. I promise I will only do these kinds of podcasts once every 90 episodes. Here&#8217;s the rundown of the workshops I offer. I&#8217;ve done a few of these and the reviews are glowing. Let&#8217;s talk about your needs&#8230; <a class="more-link" href="https://www.client-ing.com/podcast/90-the-sand-studio-workshops/">Continue reading <span class="screen-reader-text">90. The SAND Studio Workshops</span></a>]]></content:encoded>
	<enclosure url="https://www.client-ing.com/podcast-download/473/90-the-sand-studio-workshops.mp3" length="9245174" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[This podcast is a cleverly packaged ad for a SAND studio consultative service: The SAND Studio Workshops. I promise I will only do these kinds of podcasts once every 90 episodes. Here&#8217;s the rundown of the workshops I offer. I&#8217;ve done a few of these and the reviews are glowing. Let&#8217;s talk about your needs&#8230; Continue reading 90. The SAND Studio Workshops]]></itunes:summary>
	<itunes:image href="https://www.client-ing.com/wp-content/uploads/2024/04/Screenshot-2024-04-17-at-9.13.36 PM.png"></itunes:image>
	<image>
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		<title>90. The SAND Studio Workshops</title>
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	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>0:00</itunes:duration>
	<itunes:author><![CDATA[Grant Sanders]]></itunes:author>	<googleplay:image href="https://www.client-ing.com/wp-content/uploads/2024/04/Screenshot-2024-04-17-at-9.13.36 PM.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
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<item>
	<title>89. Presenting creative work</title>
	<link>https://www.client-ing.com/podcast/89-presenting-creative-work/</link>
	<pubDate>Wed, 03 Apr 2024 03:50:17 +0000</pubDate>
	<dc:creator><![CDATA[Grant Sanders]]></dc:creator>
	<guid isPermaLink="false">https://www.client-ing.com/?post_type=podcast&#038;p=469</guid>
	<description><![CDATA[It is not lost on creative people that sometimes a brilliant idea dies after we present it to you, dear client, and then you turn around and present it to your boss. Not pointing fingers, mind you. But the idea was doing fine until you took it to your management team and then, well, um,&#8230; <a class="more-link" href="https://www.client-ing.com/podcast/89-presenting-creative-work/">Continue reading <span class="screen-reader-text">89. Presenting creative work</span></a>]]></description>
	<itunes:subtitle><![CDATA[It is not lost on creative people that sometimes a brilliant idea dies after we present it to you, dear client, and then you turn around and present it to your boss. Not pointing fingers, mind you. But the idea was doing fine until you took it to your ma]]></itunes:subtitle>
	<content:encoded><![CDATA[It is not lost on creative people that sometimes a brilliant idea dies after we present it to you, dear client, and then you turn around and present it to your boss. Not pointing fingers, mind you. But the idea was doing fine until you took it to your management team and then, well, um,&#8230; <a class="more-link" href="https://www.client-ing.com/podcast/89-presenting-creative-work/">Continue reading <span class="screen-reader-text">89. Presenting creative work</span></a>]]></content:encoded>
	<enclosure url="https://www.client-ing.com/podcast-download/469/89-presenting-creative-work.mp3" length="25239637" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[It is not lost on creative people that sometimes a brilliant idea dies after we present it to you, dear client, and then you turn around and present it to your boss. Not pointing fingers, mind you. But the idea was doing fine until you took it to your management team and then, well, um,&#8230; Continue reading 89. Presenting creative work]]></itunes:summary>
	<itunes:image href="https://www.client-ing.com/wp-content/uploads/2024/04/Screenshot-2024-04-02-at-10.52.44 PM.png"></itunes:image>
	<image>
		<url>https://www.client-ing.com/wp-content/uploads/2024/04/Screenshot-2024-04-02-at-10.52.44 PM.png</url>
		<title>89. Presenting creative work</title>
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	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>26:17</itunes:duration>
	<itunes:author><![CDATA[Grant Sanders]]></itunes:author>	<googleplay:image href="https://www.client-ing.com/wp-content/uploads/2024/04/Screenshot-2024-04-02-at-10.52.44 PM.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>88. The red flag episode</title>
	<link>https://www.client-ing.com/podcast/88-the-red-flag-episode/</link>
	<pubDate>Wed, 20 Mar 2024 05:12:00 +0000</pubDate>
	<dc:creator><![CDATA[Grant Sanders]]></dc:creator>
	<guid isPermaLink="false">https://www.client-ing.com/?post_type=podcast&#038;p=465</guid>
	<description><![CDATA[How do you know you&#8217;re in a relationship with a creative service form that might be having problems? These red flags are a good sign. It&#8217;s not fatal, but it is worth keeping an eye on.]]></description>
	<itunes:subtitle><![CDATA[How do you know you&#8217;re in a relationship with a creative service form that might be having problems? These red flags are a good sign. It&#8217;s not fatal, but it is worth keeping an eye on.]]></itunes:subtitle>
	<content:encoded><![CDATA[How do you know you&#8217;re in a relationship with a creative service form that might be having problems? These red flags are a good sign. It&#8217;s not fatal, but it is worth keeping an eye on.]]></content:encoded>
	<enclosure url="https://www.client-ing.com/podcast-download/465/88-the-red-flag-episode.mp3" length="21668594" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[How do you know you&#8217;re in a relationship with a creative service form that might be having problems? These red flags are a good sign. It&#8217;s not fatal, but it is worth keeping an eye on.]]></itunes:summary>
	<itunes:image href="https://www.client-ing.com/wp-content/uploads/2024/03/Screenshot-2024-03-19-at-9.10.30 PM.png"></itunes:image>
	<image>
		<url>https://www.client-ing.com/wp-content/uploads/2024/03/Screenshot-2024-03-19-at-9.10.30 PM.png</url>
		<title>88. The red flag episode</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>22:34</itunes:duration>
	<itunes:author><![CDATA[Grant Sanders]]></itunes:author>	<googleplay:image href="https://www.client-ing.com/wp-content/uploads/2024/03/Screenshot-2024-03-19-at-9.10.30 PM.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>87. The downsides of using AI for brands.</title>
	<link>https://www.client-ing.com/podcast/87-the-downsides-of-using-ai-for-brands/</link>
	<pubDate>Wed, 06 Mar 2024 06:29:00 +0000</pubDate>
	<dc:creator><![CDATA[Grant Sanders]]></dc:creator>
	<guid isPermaLink="false">https://www.client-ing.com/?post_type=podcast&#038;p=459</guid>
	<description><![CDATA[There are plenty of reasons to think AI is cool. There are plenty of reasons to think AI is a powerful weapon against everything we hold dear. Let&#8217;s chat about that, okay? (Even though I promised myself I&#8217;d never go there.)]]></description>
	<itunes:subtitle><![CDATA[There are plenty of reasons to think AI is cool. There are plenty of reasons to think AI is a powerful weapon against everything we hold dear. Let&#8217;s chat about that, okay? (Even though I promised myself I&#8217;d never go there.)]]></itunes:subtitle>
	<content:encoded><![CDATA[There are plenty of reasons to think AI is cool. There are plenty of reasons to think AI is a powerful weapon against everything we hold dear. Let&#8217;s chat about that, okay? (Even though I promised myself I&#8217;d never go there.)]]></content:encoded>
	<enclosure url="https://www.client-ing.com/podcast-download/459/87-the-downsides-of-using-ai-for-brands.mp3" length="17210641" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[There are plenty of reasons to think AI is cool. There are plenty of reasons to think AI is a powerful weapon against everything we hold dear. Let&#8217;s chat about that, okay? (Even though I promised myself I&#8217;d never go there.)]]></itunes:summary>
	<itunes:image href="https://www.client-ing.com/wp-content/uploads/2024/03/Screenshot-2024-03-02-at-11.23.17 AM.png"></itunes:image>
	<image>
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		<title>87. The downsides of using AI for brands.</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>17:55</itunes:duration>
	<itunes:author><![CDATA[Grant Sanders]]></itunes:author>	<googleplay:image href="https://www.client-ing.com/wp-content/uploads/2024/03/Screenshot-2024-03-02-at-11.23.17 AM.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>86. On The Creative Act by Rick Rubin.</title>
	<link>https://www.client-ing.com/podcast/86-on-the-creative-act-by-rick-rubin/</link>
	<pubDate>Wed, 21 Feb 2024 06:46:00 +0000</pubDate>
	<dc:creator><![CDATA[Grant Sanders]]></dc:creator>
	<guid isPermaLink="false">https://www.client-ing.com/?post_type=podcast&#038;p=455</guid>
	<description><![CDATA[I recently gobbled up a book by Rick Rubin, the storied record producer and record label founder. The title, The Creative Act: A Way of Being. And this episode is a kind of book report &#8212; or at least the first part of one. I&#8217;ve pulled ten quotes from the book that have some bearing&#8230; <a class="more-link" href="https://www.client-ing.com/podcast/86-on-the-creative-act-by-rick-rubin/">Continue reading <span class="screen-reader-text">86. On The Creative Act by Rick Rubin.</span></a>]]></description>
	<itunes:subtitle><![CDATA[I recently gobbled up a book by Rick Rubin, the storied record producer and record label founder. The title, The Creative Act: A Way of Being. And this episode is a kind of book report &#8212; or at least the first part of one. I&#8217;ve pulled ten quot]]></itunes:subtitle>
	<content:encoded><![CDATA[I recently gobbled up a book by Rick Rubin, the storied record producer and record label founder. The title, The Creative Act: A Way of Being. And this episode is a kind of book report &#8212; or at least the first part of one. I&#8217;ve pulled ten quotes from the book that have some bearing&#8230; <a class="more-link" href="https://www.client-ing.com/podcast/86-on-the-creative-act-by-rick-rubin/">Continue reading <span class="screen-reader-text">86. On The Creative Act by Rick Rubin.</span></a>]]></content:encoded>
	<enclosure url="https://www.client-ing.com/podcast-download/455/86-on-the-creative-act-by-rick-rubin.mp3" length="23170739" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[I recently gobbled up a book by Rick Rubin, the storied record producer and record label founder. The title, The Creative Act: A Way of Being. And this episode is a kind of book report &#8212; or at least the first part of one. I&#8217;ve pulled ten quotes from the book that have some bearing&#8230; Continue reading 86. On The Creative Act by Rick Rubin.]]></itunes:summary>
	<itunes:image href="https://www.client-ing.com/wp-content/uploads/2024/02/Screenshot-2024-02-20-at-10.45.43 PM.png"></itunes:image>
	<image>
		<url>https://www.client-ing.com/wp-content/uploads/2024/02/Screenshot-2024-02-20-at-10.45.43 PM.png</url>
		<title>86. On The Creative Act by Rick Rubin.</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>24:08</itunes:duration>
	<itunes:author><![CDATA[Grant Sanders]]></itunes:author>	<googleplay:image href="https://www.client-ing.com/wp-content/uploads/2024/02/Screenshot-2024-02-20-at-10.45.43 PM.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>85. Repeat: Super Bowl ads post-mortem.</title>
	<link>https://www.client-ing.com/podcast/85-repeat-super-bowl-ads-post-mortem/</link>
	<pubDate>Wed, 07 Feb 2024 23:28:38 +0000</pubDate>
	<dc:creator><![CDATA[Grant Sanders]]></dc:creator>
	<guid isPermaLink="false">https://www.client-ing.com/?post_type=podcast&#038;p=448</guid>
	<description><![CDATA[[Originally aired Feb 15, 2023] There was a time when you could expect to see a lot of great ads during the annual airing of the Superbowl. Now, not so much. This year’s ads were uniformly bad, or at least well-made but fatally flawed in some way. (I’m looking at you, Jesus) with a few&#8230; <a class="more-link" href="https://www.client-ing.com/podcast/85-repeat-super-bowl-ads-post-mortem/">Continue reading <span class="screen-reader-text">85. Repeat: Super Bowl ads post-mortem.</span></a>]]></description>
	<itunes:subtitle><![CDATA[[Originally aired Feb 15, 2023] There was a time when you could expect to see a lot of great ads during the annual airing of the Superbowl. Now, not so much. This year’s ads were uniformly bad, or at least well-made but fatally flawed in some way. (I’m l]]></itunes:subtitle>
	<content:encoded><![CDATA[[Originally aired Feb 15, 2023] There was a time when you could expect to see a lot of great ads during the annual airing of the Superbowl. Now, not so much. This year’s ads were uniformly bad, or at least well-made but fatally flawed in some way. (I’m looking at you, Jesus) with a few&#8230; <a class="more-link" href="https://www.client-ing.com/podcast/85-repeat-super-bowl-ads-post-mortem/">Continue reading <span class="screen-reader-text">85. Repeat: Super Bowl ads post-mortem.</span></a>]]></content:encoded>
	<enclosure url="https://www.client-ing.com/podcast-download/448/85-repeat-super-bowl-ads-post-mortem.mp3" length="26891830" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[[Originally aired Feb 15, 2023] There was a time when you could expect to see a lot of great ads during the annual airing of the Superbowl. Now, not so much. This year’s ads were uniformly bad, or at least well-made but fatally flawed in some way. (I’m looking at you, Jesus) with a few&#8230; Continue reading 85. Repeat: Super Bowl ads post-mortem.]]></itunes:summary>
	<itunes:image href="https://www.client-ing.com/wp-content/uploads/2024/02/Screenshot-2024-02-07-at-6.23.19 PM.png"></itunes:image>
	<image>
		<url>https://www.client-ing.com/wp-content/uploads/2024/02/Screenshot-2024-02-07-at-6.23.19 PM.png</url>
		<title>85. Repeat: Super Bowl ads post-mortem.</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>0:00</itunes:duration>
	<itunes:author><![CDATA[Grant Sanders]]></itunes:author>	<googleplay:image href="https://www.client-ing.com/wp-content/uploads/2024/02/Screenshot-2024-02-07-at-6.23.19 PM.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>84. How to be a more creative client.</title>
	<link>https://www.client-ing.com/podcast/84-how-to-be-a-more-creative-client/</link>
	<pubDate>Wed, 24 Jan 2024 06:21:00 +0000</pubDate>
	<dc:creator><![CDATA[Grant Sanders]]></dc:creator>
	<guid isPermaLink="false">https://www.client-ing.com/?post_type=podcast&#038;p=446</guid>
	<description><![CDATA[Can someone who&#8217;s not particularly creative learn to become creative? Yes. It&#8217;s possible. Maybe not overnight. And maybe not in crazy-dramatic ways. However, I believe that creativity is something that anyone can build if they have the right attitude and the right approach. This podcast contains 11 things you can do &#8212; 11 tasks for&#8230; <a class="more-link" href="https://www.client-ing.com/podcast/84-how-to-be-a-more-creative-client/">Continue reading <span class="screen-reader-text">84. How to be a more creative client.</span></a>]]></description>
	<itunes:subtitle><![CDATA[Can someone who&#8217;s not particularly creative learn to become creative? Yes. It&#8217;s possible. Maybe not overnight. And maybe not in crazy-dramatic ways. However, I believe that creativity is something that anyone can build if they have the right ]]></itunes:subtitle>
	<content:encoded><![CDATA[Can someone who&#8217;s not particularly creative learn to become creative? Yes. It&#8217;s possible. Maybe not overnight. And maybe not in crazy-dramatic ways. However, I believe that creativity is something that anyone can build if they have the right attitude and the right approach. This podcast contains 11 things you can do &#8212; 11 tasks for&#8230; <a class="more-link" href="https://www.client-ing.com/podcast/84-how-to-be-a-more-creative-client/">Continue reading <span class="screen-reader-text">84. How to be a more creative client.</span></a>]]></content:encoded>
	<enclosure url="https://www.client-ing.com/podcast-download/446/84-how-to-be-a-more-creative-client.mp3" length="25993635" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Can someone who&#8217;s not particularly creative learn to become creative? Yes. It&#8217;s possible. Maybe not overnight. And maybe not in crazy-dramatic ways. However, I believe that creativity is something that anyone can build if they have the right attitude and the right approach. This podcast contains 11 things you can do &#8212; 11 tasks for&#8230; Continue reading 84. How to be a more creative client.]]></itunes:summary>
	<itunes:image href="https://www.client-ing.com/wp-content/uploads/2024/01/Screenshot-2024-01-23-at-10.19.21 PM.png"></itunes:image>
	<image>
		<url>https://www.client-ing.com/wp-content/uploads/2024/01/Screenshot-2024-01-23-at-10.19.21 PM.png</url>
		<title>84. How to be a more creative client.</title>
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	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>27:04</itunes:duration>
	<itunes:author><![CDATA[Grant Sanders]]></itunes:author>	<googleplay:image href="https://www.client-ing.com/wp-content/uploads/2024/01/Screenshot-2024-01-23-at-10.19.21 PM.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>83. The 2024 Outlook</title>
	<link>https://www.client-ing.com/podcast/83-the-2024-outlook/</link>
	<pubDate>Wed, 10 Jan 2024 18:35:02 +0000</pubDate>
	<dc:creator><![CDATA[Grant Sanders]]></dc:creator>
	<guid isPermaLink="false">https://www.client-ing.com/?post_type=podcast&#038;p=442</guid>
	<description><![CDATA[The year is young. Ripe with possibilities. The slate is clean. Pick your well-worn metaphor. Last month, I leaned on a friend to supply some predictions about the year to come. His name is Jeff Mard. Here&#8217;s his LinkedIn bio. He is a fractional Chief Growth Officer who has worked on both the agency and&#8230; <a class="more-link" href="https://www.client-ing.com/podcast/83-the-2024-outlook/">Continue reading <span class="screen-reader-text">83. The 2024 Outlook</span></a>]]></description>
	<itunes:subtitle><![CDATA[The year is young. Ripe with possibilities. The slate is clean. Pick your well-worn metaphor. Last month, I leaned on a friend to supply some predictions about the year to come. His name is Jeff Mard. Here&#8217;s his LinkedIn bio. He is a fractional Chi]]></itunes:subtitle>
	<content:encoded><![CDATA[The year is young. Ripe with possibilities. The slate is clean. Pick your well-worn metaphor. Last month, I leaned on a friend to supply some predictions about the year to come. His name is Jeff Mard. Here&#8217;s his LinkedIn bio. He is a fractional Chief Growth Officer who has worked on both the agency and&#8230; <a class="more-link" href="https://www.client-ing.com/podcast/83-the-2024-outlook/">Continue reading <span class="screen-reader-text">83. The 2024 Outlook</span></a>]]></content:encoded>
	<enclosure url="https://www.client-ing.com/podcast-download/442/83-the-2024-outlook.mp3" length="25494592" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[The year is young. Ripe with possibilities. The slate is clean. Pick your well-worn metaphor. Last month, I leaned on a friend to supply some predictions about the year to come. His name is Jeff Mard. Here&#8217;s his LinkedIn bio. He is a fractional Chief Growth Officer who has worked on both the agency and&#8230; Continue reading 83. The 2024 Outlook]]></itunes:summary>
	<itunes:image href="https://www.client-ing.com/wp-content/uploads/2024/01/Screenshot-2024-01-10-at-1.21.39 PM.png"></itunes:image>
	<image>
		<url>https://www.client-ing.com/wp-content/uploads/2024/01/Screenshot-2024-01-10-at-1.21.39 PM.png</url>
		<title>83. The 2024 Outlook</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>26:23</itunes:duration>
	<itunes:author><![CDATA[Grant Sanders]]></itunes:author>	<googleplay:image href="https://www.client-ing.com/wp-content/uploads/2024/01/Screenshot-2024-01-10-at-1.21.39 PM.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
</item>

<item>
	<title>82. Building Trust Points</title>
	<link>https://www.client-ing.com/podcast/82-building-trust-points/</link>
	<pubDate>Wed, 27 Dec 2023 08:16:00 +0000</pubDate>
	<dc:creator><![CDATA[Grant Sanders]]></dc:creator>
	<guid isPermaLink="false">https://www.client-ing.com/?post_type=podcast&#038;p=439</guid>
	<description><![CDATA[Trust points are perhaps the greatest currency a client-creative relationship can have. And it goes both ways. Clients need to build trust points with creative service folks so they can make special requests and get work done quickly. And creative folks need to build trust points to get better work and referrals. This episode talks&#8230; <a class="more-link" href="https://www.client-ing.com/podcast/82-building-trust-points/">Continue reading <span class="screen-reader-text">82. Building Trust Points</span></a>]]></description>
	<itunes:subtitle><![CDATA[Trust points are perhaps the greatest currency a client-creative relationship can have. And it goes both ways. Clients need to build trust points with creative service folks so they can make special requests and get work done quickly. And creative folks ]]></itunes:subtitle>
	<content:encoded><![CDATA[Trust points are perhaps the greatest currency a client-creative relationship can have. And it goes both ways. Clients need to build trust points with creative service folks so they can make special requests and get work done quickly. And creative folks need to build trust points to get better work and referrals. This episode talks&#8230; <a class="more-link" href="https://www.client-ing.com/podcast/82-building-trust-points/">Continue reading <span class="screen-reader-text">82. Building Trust Points</span></a>]]></content:encoded>
	<enclosure url="https://www.client-ing.com/podcast-download/439/82-building-trust-points.mp3" length="22218628" type="audio/mpeg"></enclosure>
	<itunes:summary><![CDATA[Trust points are perhaps the greatest currency a client-creative relationship can have. And it goes both ways. Clients need to build trust points with creative service folks so they can make special requests and get work done quickly. And creative folks need to build trust points to get better work and referrals. This episode talks&#8230; Continue reading 82. Building Trust Points]]></itunes:summary>
	<itunes:image href="https://www.client-ing.com/wp-content/uploads/2023/12/Screenshot-2023-12-12-at-3.10.57 PM.png"></itunes:image>
	<image>
		<url>https://www.client-ing.com/wp-content/uploads/2023/12/Screenshot-2023-12-12-at-3.10.57 PM.png</url>
		<title>82. Building Trust Points</title>
	</image>
	<itunes:explicit>false</itunes:explicit>
	<itunes:block>no</itunes:block>
	<itunes:duration>23:03</itunes:duration>
	<itunes:author><![CDATA[Grant Sanders]]></itunes:author>	<googleplay:image href="https://www.client-ing.com/wp-content/uploads/2023/12/Screenshot-2023-12-12-at-3.10.57 PM.png"></googleplay:image>
	<googleplay:explicit>No</googleplay:explicit>
	<googleplay:block>no</googleplay:block>
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